Reef Chief Australia




Reef Chief Australia is a proudly Australian-owned small business located in Broome, bringing you ocean-inspired apparel since 2019. Our mission is to bring you high-quality, comfortable, and affordable apparel for both adults and kids. Whether you’re out fishing, exploring, or just soaking up the coastal vibes, our gear is made for those who live for adventure and the ocean lifestyle.
Reef Chief is more than just a brand – it’s about sharing our love for fishing and the outdoors with you. We craft unique designs so you can stand out wherever your journey takes you.
Support a local Broome brand and gear up with Reef Chief today!
We offer free shipping over $100 within Australia & Free Broome residential delivery!
Find us at the Broome Courthouse Markets | 8 Hamersley St
Saturdays & Sundays (Dry Season) | 8am to 1pm
Saturday (Wet Season) | 8am to 12pm
Thursday Night Markets at Town Beach | 4 – 8pm